Amazon.com - SEO Checker - Website Review

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94 amazon.com Last Updated: 4 years

Success 70% of passed verification steps

Warning 23% of total warning

Errors 7% of total errors, require fast action

Mobile

Performance Desktop Score 94%

Best Practices Desktop Score 85%

SEO Desktop Score 67%

PWA Desktop Score 0%

Page Authority Authority 89%

Domain Authority Domain Authority 96%

Moz Rank 8.9/10

Bounce Rate Rate 0%

Charset Encoding

Great, language/character encoding is specified: UTF-8

Title Tag 35 Characters

AMAZON.COM. SPEND LESS. SMILE MORE.

Meta Description 350 Characters

Free shipping on millions of items. Get the best of Shopping and Entertainment with Prime. Enjoy low prices and great deals on the largest selection of everyday essentials and other products, including fashion, home, beauty, electronics, Alexa Devices, sporting goods, toys, automotive, pets, baby, books, video games, musical instruments, office sup

Effective URL 22 Characters

https://www.amazon.com

Excerpt Page content

Amazon.com. Spend less. Smile more. Skip to main content ...

Meta Keywords 34 Detected

Keywords Cloud Density

amazon26 more14 shop13 home8 easy7 fashion7 products7 video6 sell6 digital6

Keyword Consistency Keyword density is one of the main terms in SEO

Keyword	Freq	Title	Desc	Domain	H1	H2
amazon	26
more	14
shop	13
home	8
easy	7
fashion	7
products	7
video	6
sell	6
digital	6

Google Preview Your look like this in google search result

AMAZON.COM. SPEND LESS. SMILE MORE.

https://www.amazon.com

Free shipping on millions of items. Get the best of Shopping and Entertainment with Prime. Enjoy low prices and great deals on the largest selection o

Robots.txt File Detected

http://amazon.com/robots.txt

Sitemap.xml File Detected

http://amazon.com/sitemap.xml

Page Size Code & Text Ratio

Document Size: ~457.77 KB

Code Size: ~456.42 KB

Text Size: ~1.35 KB Ratio: 0.30%

Estimation Traffic and Earnings

Unique Visits

Daily

Pages Views

Daily

Income

Daily

224

Unique Visits

Monthly

399

Pages Views

Monthly

Income

Monthly

2,592

Unique Visits

Yearly

4,704

Pages Views

Yearly

Income

Yearly

Desktop

Avoid large layout shifts 5 elements found

These DOM elements contribute most to the CLS of the page.

First Meaningful Paint 0.7 s

First Meaningful Paint measures when the primary content of a page is visible

Avoid enormous network payloads Total size was 3,016 KiB

Large network payloads cost users real money and are highly correlated with long load times

Avoid non-composited animations 1 animated element found

Animations which are not composited can be janky and increase CLS

Avoid serving legacy JavaScript to modern browsers Potential savings of 18 KiB

Polyfills and transforms enable legacy browsers to use new JavaScript features. However, many aren't necessary for modern browsers. For your bundled JavaScript, adopt a modern script deployment strategy using module/nomodule feature detection to reduce the amount of code shipped to modern browsers, while retaining support for legacy browsers

Speed Index 1.8 s

Speed Index shows how quickly the contents of a page are visibly populated

Enable text compression Potential savings of 4 KiB

Text-based resources should be served with compression (gzip, deflate or brotli) to minimize total network bytes

Server Backend Latencies 0 ms

Server latencies can impact web performance. If the server latency of an origin is high, it's an indication the server is overloaded or has poor backend performance

Largest Contentful Paint element 1 element found

This is the largest contentful element painted within the viewport

Minimize main-thread work 2.1 s

Consider reducing the time spent parsing, compiling and executing JS. You may find delivering smaller JS payloads helps with this

Initial server response time was short Root document took 580 ms

Keep the server response time for the main document short because all other requests depend on it

Keep request counts low and transfer sizes small 367 requests • 3,016 KiB

To set budgets for the quantity and size of page resources, add a budget.json file

Reduce unused JavaScript Potential savings of 109 KiB

Reduce unused JavaScript and defer loading scripts until they are required to decrease bytes consumed by network activity

JavaScript execution time 1.0 s

Consider reducing the time spent parsing, compiling, and executing JS. You may find delivering smaller JS payloads helps with this

Properly size images Potential savings of 533 KiB

Serve images that are appropriately-sized to save cellular data and improve load time

Serve images in next-gen formats Potential savings of 382 KiB

Image formats like WebP and AVIF often provide better compression than PNG or JPEG, which means faster downloads and less data consumption

Web app manifest or service worker do not meet the installability requirements 1 reason

Service worker is the technology that enables your app to use many Progressive Web App features, such as offline, add to homescreen, and push notifications. With proper service worker and manifest implementations, browsers can proactively prompt users to add your app to their homescreen, which can lead to higher engagement

Minify JavaScript Potential savings of 9 KiB

Minifying JavaScript files can reduce payload sizes and script parse time

Largest Contentful Paint 1.3 s

Largest Contentful Paint marks the time at which the largest text or image is painted

Time to Interactive 0.7 s

Time to interactive is the amount of time it takes for the page to become fully interactive

Cumulative Layout Shift 0.009

Cumulative Layout Shift measures the movement of visible elements within the viewport

Max Potential First Input Delay 40 ms

The maximum potential First Input Delay that your users could experience is the duration of the longest task

Reduce unused CSS Potential savings of 87 KiB

Reduce unused rules from stylesheets and defer CSS not used for above-the-fold content to decrease bytes consumed by network activity

First Contentful Paint 0.7 s

First Contentful Paint marks the time at which the first text or image is painted

Avoid an excessive DOM size 2,466 elements

A large DOM will increase memory usage, cause longer [style calculations](https://developers.google.com/web/fundamentals/performance/rendering/reduce-the-scope-and-complexity-of-style-calculations), and produce costly [layout reflows](https://developers.google.com/speed/articles/reflow)

Uses efficient cache policy on static assets 21 resources found

A long cache lifetime can speed up repeat visits to your page

Efficiently encode images Potential savings of 8 KiB

Optimized images load faster and consume less cellular data

Avoid chaining critical requests 3 chains found

The Critical Request Chains below show you what resources are loaded with a high priority. Consider reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load

Links do not have descriptive text 9 links found

Descriptive link text helps search engines understand your content

Total Blocking Time 0 ms

Sum of all time periods between FCP and Time to Interactive, when task length exceeded 50ms, expressed in milliseconds

Minimize third-party usage Third-party code blocked the main thread for 10 ms

Third-party code can significantly impact load performance. Limit the number of redundant third-party providers and try to load third-party code after your page has primarily finished loading

Network Round Trip Times 0 ms

Network round trip times (RTT) have a large impact on performance. If the RTT to an origin is high, it's an indication that servers closer to the user could improve performance

Mobile

Speed And Optimization Tips

Website speed has a huge impact on performance, affecting user experience, conversion rates and even rankings. ‪‬‬By reducing page load-times, users are less likely to get distracted and the search engines are more likely to reward you by ranking you

Title Website

Congratulations! Your title is optimized

Description Website

Warning! Your description is not optimized

Robots.txt

Congratulations! Your site have a robots.txt file

Sitemap.xml

Congratulations! We've found a sitemap file for your website

SSL Secure

Congratulations! Your site have Support to HTTPS

Headings

Congratulations! You are using your H1 and H2 tags in your site

Blacklist

Congratulations! Your site is not listed in a blacklist

W3C Validator

Congratulations! Your site not have errors W3C

Accelerated Mobile Pages (AMP)

Warning! Your site not have AMP Version

Domain Authority

Congratulations! Your Domain Authority is good

GZIP Compress

Warning! Your site not is compressed, this can make slower response for the visitors

Favicon

Warning! Your site not have a favicon

Broken Links

Congratulations! You not have broken links View links

First 20 Links	Relationship	HTTP Status
.us	Internal Link	301
http://amazon.com/gp/customer-preferences/select-language/ref=topnav_lang_ais?ie=UTF8&preferencesReturnUrl=%2F	Internal Link	301
Hello, Sign in Account & Lists	Internal Link	200
Returns & Orders	Internal Link	301
0 Cart	Internal Link	301
All	Internal Link	301
Today's Deals	Internal Link	301
Customer Service	Internal Link	301
Registry	Internal Link	301
Gift Cards	Internal Link	301
Sell	Internal Link	301
Disability Customer Support	Internal Link	301
Welcome to Amazon.com. If you prefer a simplified shopping experience, try the mobile web version of Amazon at www.amazon.com/access. The mobile web version is similar to the mobile app. Stay on Amazon.com for access to all the features of the main Amazon website.	Internal Link	301
http://amazon.com/b/?_encoding=UTF8&node=16225015011	Internal Link	301
Headsets	Internal Link	301
Keyboards	Internal Link	301
Computer mice	Internal Link	301
Chairs	Internal Link	301
See more	Internal Link	301
http://amazon.com/b?node=16225007011	Internal Link	301

Alexa Rank

99,999,999

Global Rank

99,999,999

Traffic

Search

Domain Available

Domain (TDL) and Typo	Status
amazon.co	Already Registered
amazon.us	Already Registered
amazon.com	Already Registered
amazon.org	Already Registered
amazon.net	Already Registered
aazon.com	Already Registered
qmazon.com	Already Registered
zmazon.com	Already Registered

Information Server

Response Header HTTP headers carry information about the client browser, the requested page and the server

HTTP/2 405 
content-type: text/html;charset=UTF-8
content-length: 0
server: Server
date: Sat, 22 Jan 2022 18:06:15 GMT
x-amz-rid: NWZPAVMGVD62TH0Y0Q8M
set-cookie: skin=noskin; path=/; domain=.amazon.com
cache-control: no-cache
pragma: no-cache
expires: -1
allow: GET, POST, PUT, DELETE
vary: Accept-Encoding,User-Agent,Content-Type,Accept-Encoding,X-Amzn-CDN-Cache,X-Amzn-AX-Treatment,User-Agent
strict-transport-security: max-age=47474747; includeSubDomains; preload
x-frame-options: SAMEORIGIN
permissions-policy: interest-cohort=()
x-cache: Error from cloudfront
via: 1.1 c9ca35e5541827c5873bfdb59f015b20.cloudfront.net (CloudFront)
x-amz-cf-pop: DUS51-P2
x-amz-cf-id: xrg797iq_Ec74vXKj3_OCFv3PstswBcJxpN7HRAvlbvCLTo5rtMlrA==

DNS Records DNS Resource Records associated with a hostname

View DNS Records

Type	Name	Value	Class	TTL
A	amazon.com	176.32.103.205	IN	14
A	amazon.com	54.239.28.85	IN	14
A	amazon.com	205.251.242.103	IN	14
NS	amazon.com	ns3.p31.dynect.net	IN	1453
NS	amazon.com	ns2.p31.dynect.net	IN	1453
NS	amazon.com	ns1.p31.dynect.net	IN	1453
NS	amazon.com	pdns6.ultradns.co.uk	IN	1453
NS	amazon.com	pdns1.ultradns.net	IN	1453
NS	amazon.com	ns4.p31.dynect.net	IN	1453
MX	amazon.com	amazon-smtp.amazon.com	IN	128
TXT	amazon.com	google-site-verification=14WGW2MdNMxchG8PlinF7LgqqE0OwwHqOq0HKhb7rDQ	IN	356
TXT	amazon.com	v=spf1 include:spf1.amazon.com include:spf2.amazon.com include:amazonses.com -all	IN	356
TXT	amazon.com	MS=4B600B22799EB2CAC0D8FF0A3A3CAECA5EE2BF3A	IN	356
TXT	amazon.com	cisco-ci-domain-verification=4d609172fa2701a94410a4d6a857713b7d0931a92e9761d2428b37432d89eda	IN	356
TXT	amazon.com	spf2.0/pra include:spf1.amazon.com include:spf2.amazon.com include:amazonses.com -all	IN	356
TXT	amazon.com	apple-domain-verification=dVkKZnu17XS0EN2X	IN	356
TXT	amazon.com	facebook-domain-verification=d9u57u52gylohx845ogo1axzpywpmq	IN	356
TXT	amazon.com	wrike-verification=MzI3NzM2ODo2NDk5MjE4NjQ2MWJmOTEwMGMxM2MzNzJmNWJlY2U5ZDU4MmVlNzQ2NWU4MTY5OWJjMjlmYjQ4Mjc5M2JiMzky	IN	356
TXT	amazon.com	pardot326621=b26a7b44d7c73d119ef9dfd1a24d93c77d583ac50ba4ecedd899a9134734403b	IN	356
TXT	amazon.com	apple-domain-verification=4wbNaeWvAH0pU1yi	IN	356

Your Website Score is

Similar Ranking

Latest Sites

94 amazon.com Last Updated: 4 years

Desktop

Mobile

Estimation Traffic and Earnings

Desktop

Mobile

Speed And Optimization Tips

Alexa Rank

99,999,999

99,999,999

Domain Available

Information Server

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